SHOOT/0808
01

The Crew

IG data 8/7 · call times draft
Director CALL 09:00

Dorothy Hui @dorosophy

~8.1K followers · 2,646 posts

Fashion stylist · arts merch curator · 🇨🇦 certified trichologist (in training). Editorial/styling-led feed — she directs image, not narrative.

Fit: directs fashion/editorial stills. Motion/TVC is outside her lane — confirm scope today.
09:00 on set · ⏳ confirm
Male Model CALL 10:00

SON @sonng0127

~2K followers · "Music. Life. Funny."

Already in your orbit — posts tag @common.interest.vtg.n.hobbies, worked your Ani-Com & Games HK booth. Vintage Marvel tees, guitar, 90s skater energy.

BRAND REGULAR
Fit: authentic vintage-lover energy — the guy, not a model. ~173–178cm, slim, jewelry stacks, baggy denim. Zero casting risk.
10:00 H&MU · 11:00 first block · ⏳ confirm
Female Model CALL 10:00

Christy @sinhangx

41K followers · building @noverba_hk

Your Noverba scent-bar partner. "Your fav fragrance girl from hong kong 🧚🏻‍♀️" — street-interview series (100 strangers), 1M+ view reel month.

BUSINESS PARTNER
Fit: warm, relatable, fresh — the approachable "girl with taste" role. Bob, minimal makeup, casual chic.
10:00 H&MU · 12:30 block 2 · ⏳ confirm
Female Model CALL 11:00

TANG @kamana_t

77K followers · CNA · HK

Professional CNA model + graphic/Web3 artist + IG filter maker. Dark academia / grunge-lite styling, tattoos, industrial backdrops, bold pops of colour.

Fit: the edgy editorial role — striking silhouettes, moody beauty. Highest fashion pedigree of the four.
11:00 H&MU · 14:00 block 3 · ⏳ confirm
Female Model CALL 14:00

Melanie @vi6lenxe

280 followers · 1 post · no bio

Brand-new account — true amateur/new face. No portfolio to cast against; only pfp visible is a plush toy.

NO PORTFOLIO
Fit: fresh-face contrast — plan for group/secondary shots, confirm look on the day. Don't structure the shoot around her.
14:00 late call · 15:30 block 4 · ⏳ confirm
Photographer CALL 09:00

TBA no handle given

Amateur · unknown gear

No profile provided. Biggest variable on 8/8 — need name, camera, lenses, flash setup, and whether delivery is RAW or edited.

UNKNOWN
Fit: confirm gear + deliverable format today; budget a backup contact if output risk is high.
09:00 on set · ⚠ unconfirmed
02

Shoot Purpose

drives everything — confirm
03

Creative Direction

pro brief — mood board pending
04

Shot List

skeleton — Dorothy fills per look
S1
SON solo — vintage tees
MODEL SON · LOC street/shop front · LOOK 90s band-tee + baggy denim · REF his Ani-Com fits
S2
SON solo — archive hero piece
MODEL SON · LOC interior · LOOK statement vintage piece from CI archive
S3
Christy solo — fresh/approachable
MODEL Christy · LOC street + shop · LOOK casual chic, natural light · REF her street-interview stills
S4
Christy — fragrance-adjacent styling
MODEL Christy · LOOK ties into Noverba angle if it's the campaign
S5
TANG solo — editorial/edgy
MODEL TANG · LOC industrial/urban or moody interior · LOOK monochrome + bold pop, tattoos visible
S6
TANG — statement silhouette
MODEL TANG · LOOK her dark-academia/grunge-lite register
S7
Melanie solo — simple first look
MODEL Melanie · LOOK minimal, assess on the fly · NOTE no portfolio — keep light
S8
Group — all four
MODEL SON + Christy + TANG + Melanie · LOOK mixed dynamics, vintage cast energy
S9
Pairs / duos
MODEL combos TBD by Dorothy · REF chemistry-driven
S10
Details / B-roll
SUBJECT garments, textures, tags, shop interior · USE site + IG texture
05

Shoot Day Flow

draft — confirm with Dorothy
TimeBlockDetails
09:00Crew call + setupLocation ready · CI archive racked · lighting test · photographer gear check
10:00H&MU + wardrobeSON + Christy first · TANG 11:00 · Melanie 14:00
11:00S1–S2 — Solo maleSON · vintage tees · street
12:30S3–S4 — Solo ChristyApproachable / fresh looks
13:30Lunch🍱 catered — per call-sheet standard, hungry crew = bad shoot
14:00S5–S6 — Solo TANGEditorial / edgy looks
15:30S7 — Solo MelanieSimple first look · assess on the fly
16:30S8–S9 — Group / pairsAll 4 · mix dynamics
17:30S10 — Details / B-rollGarments, textures, shop
18:30WrapReview selects on camera · model releases collected · confirm re-shoots
05b

Post-Production

06

Logistics & Contacts

call-sheet essentials
Location

CI Shop — Shop A, G/F, 2-4 Chung Ching St, Sai Ying Pun. Interior + street. Fallback: all blocks shootable indoors.

Transport / Parking

To fill — nearest MTR (Sai Ying Pun), taxi point, loading bay for gear.

Weather

⚠ HK Aug = hot + typhoon season. Check 8/7 forecast; indoor fallback already covered.

Catering

🍱 Lunch 13:30 + drinks through the day. Dietary prefs to collect.

Equipment

Photographer: camera + lens kit + flash/tripod (to confirm). CI: archive rack, steamer, mirror, styling kit.

Emergency

⚠ Nearest 24h ER to fill (call-sheet standard). First-aid kit on set.

Key Contacts

Tiger (producer) +852 — · Dorothy (director) — · Photographer — · model numbers — (all to fill)

Releases

Model release signed by all 4 before 8/8. TANG via agency (CNA) — confirm agency terms for commercial use.

07

Confirm With Dorothy Today

the ask list
1
Scope — stills only, or motion too?
She's an editorial stylist-director. If reels are expected, we need a videographer — confirm today.
2
Shot list — she leads, or co-build?
Recommend: she brings creative direction + shot list, we supply archive + references.
3
Mood board — who builds it, when is it shared?
Standard is a shared visual board before shoot day — everyone works from it.
4
Wardrobe — CI archive racked by her, or she pulls outside pieces?
Budget implications either way.
5
H&MU — she handles styling solo, or brings a stylist/MUA?
Feed suggests she's a one-woman operation.
6
Backup photographer — contacts if the amateur underdelivers?
She directs; does she know shooters we can call?
7
Melanie — OK as fresh face in group/secondary shots?
No portfolio. Confirm look expectations on the day.
8
Releases — does she have a model-release template?
All 4 sign before 8/8; TANG needs agency sign-off (CNA).
9
Schedule — is the 1-day, 4-model flow realistic to her?
Adjust blocks to her pacing.
10
Deliverables — what is "done"?
Edited selects? Retouched heroes? Quantity + timeline.
08

Risks

plan for these
⚠ Photographer is amateur

No gear spec yet. Budget a backup or define exactly what's needed — camera + 1 lens + flash/tripod.

⚠ Melanie unknown

Don't structure the shoot around her — use as texture / group shots.

⚠ Weather / typhoon season

HK August. Indoor fallback = shop interior; confirm typhoon signal plan with crew.

⚠ Motion expectation

If Dorothy assumed video, we need a videographer. Confirm scope today.

⚠ Releases unsigned

Without signed model releases the imagery can't be used commercially. Non-negotiable before 8/8.